FOR COACHES, COURSE CREATORS & DIGITAL PRODUCT SELLERS

Write with just a few clicks.

casmaAI is an email writing system built on proven copywriting frameworks and 20+ years of real experience. Not another generic prompt collection. An AI-powered system fully tailored to your voice, your audience, and your offer that creates emails that connect and convert.

casma.io
Sales
Soft Sell Flow
Flash Sales Flow
Connection
The Mirror Moment
The Identity Shift
Authority
The Proof Drop
The Call-Out
Soft Sell Flow
+ New Chat
Type your message...

$27/month · 7-day free trail · Cancel anytime

You've tried ChatGPT...
ChatGPT
Y
Write me a sales email for my online course
G
I hope this email finds you well! I wanted to take a moment to share some truly exciting insights that will help you embark on your transformative journey toward unprecedented growth.

Let's delve into the key strategies that can elevate your business to new heights and unlock your full potential. This comprehensive course is meticulously designed to empower you with cutting-edge methodologies...

Don't miss this incredible opportunity to leverage these game-changing frameworks and revolutionize your approach!
Deep down, you know that email isn't going to connect with anyone.
It's not going to sell anything.
It reads like what it is: something a robot wrote in 10 seconds.
And no matter how many times you rewrite it, it's still a soulless, AI-generated email that could have been sent by anyone.
But here's the thing nobody tells you: the problem isn't the AI. It's what's missing behind the prompt.
The kind that takes years to learn. The frameworks, the psychology, the structure that makes people feel something when they read your emails.
But you don't have to learn it.
I already did. And I built everything I know into a system that does it for you.
Your job is to run your business, serve your clients, and build something you're proud of. Not to spend years learning copywriting.
That's exactly why I built
casma.io
Sales
Soft Sell Flow
Flash Sales Flow
Connection
Mirror Moment
Identity Shift
Authority
Proof Drop
Call-Out
Soft Sell Flow
+ New Chat
I have your Blueprint. We're going to write Part 1 of the Soft Sell Sequence for your offer. These 3 emails build connection and trust.
Type your message...
I took 20+ years of real copywriting experience – the frameworks, the psychology, the structure – and built it into a system that does the writing for you. In your voice, for your audience, with just a few clicks.
$27/month · 7-day free trial · Cancel anytime

$27/month · 7-day free trail · Cancel anytime

Testimonials
Real people.
★ ★ ★ ★ ★
"Julia is AMAZING! Her teaching style is so straightforward and helpful - no fluff, just super transparent insights and guidance. I joined really just interested in one training in particular, but quickly discovered a wealth of knowledge and support!"
OR
Olivia Radcliffe
Business Coach + AI Expert
★ ★ ★ ★ ★
"I used Julia's system to write my nurture email sequence in just two days. These emails are the last part of the process before we can turn on our ads, and we know how important it is to nurture our audience and connect."
C
Cathy
M.Ed & M.S. Child Development
★ ★ ★ ★ ★
"Julia's tools have helped me not only organize my emails and write them better. Her work has helped me to build on my emails ahead of time so that when I am ready to build emails or content, I can go to my little vault of my own personal histories and pull what I need. Julia's work has been a HUGE game changer for me."
CM
Chandra Mehl
Quantum Healer & Coach
★ ★ ★ ★ ★
"I was struggling with how to gain visibility in a crowded market. Julia's system gave me clarity and helped me to narrow down my message for the audience I wanted to reach. I would say clarity was a huge breakthrough for me. I feel more confident in my writing, and my brainstorming is now more aligned with the messages I want to convey to my audience."
MF
Miriam Faggett
Owner & CEO, Soulful Nutrition
★ ★ ★ ★ ★
"I joined about 10 days ago and I just wanted to say thank you to Julia for putting this together. I had some doubts about my marketing ecosystem and completing the strategy convinced me to review my strategy based on what I enjoy and the hurdles I also need to overcome. I love the suggestions her tools are giving me for my emails. I look forward to using them and increase visibility for my business."
AN
Alberta Nkembe
Faith-Based Coach & Podcaster
Your Toolkit
Here's what's inside.
Email Sequence
Soft-Sale Flow
Your gentle path to selling. This flow is built for you if selling doesn't come naturally or if you're writing to your list for the very first time. It warms up your subscribers, builds connection, and leads to a sale without ever feeling pushy.
Perfect for: First-time sellers, re-engaging a quiet list, or anyone who wants to sell without the ick factor.
First launchRe-engagementQuiet lists
30-Part Sequence
Nurture to Sales Flow
A 30-email sequence that takes your subscribers on a complete journey from "just joined" to "ready to buy." It nurtures the relationship first, then naturally transitions into selling when the trust is there.
Perfect for: Evergreen funnels, building long-term relationships, and turning cold subscribers into warm buyers over time.
Evergreen funnelLong-term nurtureAutomated sales
Email Sequence
Flash Sale Sequence
Your classic, no-fluff sales sequence built on proven copywriting formulas. It sells directly, uses real urgency and scarcity, and gets straight to the point. Think of it as your "let's make money this weekend" sequence.
Perfect for: Weekend flash sales, seasonal promotions like Black Friday or Valentine's Day, or any time you want to run a short, punchy sale.
Black FridayWeekend dealsSeasonal promos
Email Sequence
Welcome Sequence
Make a great first impression and turn new subscribers into buyers from day one. This sequence introduces you, tells your story, builds that initial connection, and pitches your offer while the excitement is still fresh.
Perfect for: New subscriber onboarding, first impressions, and setting up an evergreen sequence that works for you on autopilot.
New subscribersEvergreenAutopilot sales
Email Writers
Beliefs & Connection
Your go-to tools for a regular newsletter. Each one helps you build a deeper relationship with your subscribers while shifting the beliefs that are keeping them stuck. This is where connection happens and trust is built.
Perfect for: Weekly newsletters, building relationships, and creating content that makes your subscribers think "she really gets me."
Weekly newsletterBelief shiftingRelationship building
Email Writers
Authority & Conversion
These tools help you step into your expert role and move your subscribers closer to buying. They build authority, shift beliefs, and create desire for your offer. This is where expertise meets persuasion.
Perfect for: Positioning yourself as the go-to expert, pre-launch warm-up, and moving subscribers from "interested" to "ready to buy."
Expert positioningPre-launchDesire building
Email Writers
Education & Nurture
Your toolkit for delivering real value to your subscribers while building trust and deepening the relationship. These emails teach, inspire, and position you as someone who genuinely cares about helping.
Perfect for: Value-first content, establishing trust with new subscribers, and keeping your list engaged between launches.
Value emailsTrust buildingBetween launches
3-Part System
Launch Flow
Everything you need to launch your offer. Three tools that cover the complete launch journey: pre-launch buzz, launch invitation, and a full sales sequence. From "something's coming" to "doors are closing" in one system.
Includes: Pre-Launch Sequence · Launch Invitation · Sales Sequence
Course launchMembership launchProduct launch
Optimization
Optimization & Analysis Tools
Write better emails over time. These tools help you optimize your subject lines before you hit send and analyze your emails after to understand what worked and what didn't.
Includes: Subject Line Optimizer · Email Analyzer · and more coming soon
Subject linesPerformance analysisContinuous improvement
This library keeps growing. New tools are added regularly.

$27/month · 7-day free trail · Cancel anytime

See It In Action
Watch me write an email in under 5 minutes.

$27/month · 7-day free trail · Cancel anytime

Meet The Person Behind casma ai
Julia Schürer
Wife & MomDog MomCat MomNerd
Hey, I'm Julia.

I've been a copywriter for over 20 years, and I'm not the social media type. I'd rather sit on my couch in sweatpants with a messy bun and write emails that make people hit reply, click buy, and come back for more.

That's exactly what I've been doing with over 1,500 clients worldwide. And now I've taken everything I know about writing emails that connect and convert and built it into The Email Studio.

$27/month · 7-day free trail · Cancel anytime

"But my list is too small..."

Get all the resources and trainings toyour list.

casmaAI writes your emails, but what if you don't have enough people to send them to? That's exactly why the complete List Building Package is included.

Your KPIs improving
Open
54%
Click
8.3%
Unsub
0.2%
Email Optimization Training
Everything you need to understand your KPIs and use them to write better emails that actually perform.
Ad
Meta™ Ads
● Active
0
new
subscribers
+more
Meta™ Ads List Building Training
Trainings and resources to create a strategic freebie and run Meta™ Ads that bring the right subscribers to your list.
Subscribers
$0 ad spend
2k
1k
0
0
subs
Month 1
Month 3
Month 6
Organic List Building Training
The exact strategy to grow your list without spending a dollar on ads.
casmaAI is your professional email writing system + all the trainings and resources you need to build and grow your email list.

$27/month · 7-day free trail · Cancel anytime

What's Included

Everything inside

30+ Email Writing Tools
Built on real copywriting frameworks
+ NEW TOOLS ADDED REGULARLY
Strategy
Guided Strategy Setup
Your personal Messaging Blueprint that makes every tool write in your voice.
Email Writers
Beliefs & Connection
Authority & Conversion
Education & Nurture
Sequences
Complete Launch Flow
Nurture to Sales Flow
Soft-Sale Flow
Flash Sale Sequence
Welcome Sequence
Optimization
Subject Line Optimizer
Email Analyzer
Training
Email Optimization
Training
Paid List Building
Training
Organic List Building
Community
Free Support Community

$27/month · 7-day free trail · Cancel anytime

Launch Bonus

The Daily Sales Formula.

Learn how to create Micro-Offers that turn every email into a sales opportunity — and build trust that leads to your bigger offer.

What's Included
Everything you need to start selling daily.
Video Training — The complete strategy for creating Micro-Offers ($0.99–$2.99) that act as proof of your value and lead to bigger sales.
Micro-Offer Creation Tool — A custom AI tool that helps you break your Signature Offer into irresistible bite-sized products.
Resources & Templates — Accompanying materials to plan, price, and launch your first Micro-Offer.
This bonus disappears in
00
Days
:
00
Hours
:
00
Min
:
00
Sec
Sorry, this bonus has expired.

$27/month · 7-day free trail · Cancel anytime

FAQ
Got questions? I’ve got answers.

Generic AI tools write generic content. casmaAI is built on 20+ years of real copywriting frameworks that have generated hundreds of thousands in revenue. Every tool knows your business details (e.g. offer, ideal client, brand voice), so your emails are tailored to your brand, your audience, and your brand voice.

Absolutely. Yes. casmaAI works no matter if you have a big or small list. 500 subscribers who actually want to hear from you are worth more than 10,000 silent followers. My email system helps you turn your subscribers into clients.

Every tool comes with tutorials and walkthroughs and you have access to my support community where you get help from me personally.

It’s the strategic foundation that will be used by all tools, so every tool writes emails specifically tailored to your business.

Whatever you're already using (MailerLite, ActiveCampaign, Kit, Mailchimp, Flodesk). You write your email in casmaAI and send it with your own platform.

Yes, you cancel anytime with two clicks. Plus, you have a 7-day money-back guarantee. If it's not right for you, you're fully protected.

Immediately after you sign up, you'll get a welcome email that walks you through everything. And you’ll get access to the learning are where I’ve hosted the list building and email optimization courses.

Join
Everything you get:

30+ AI-powered email writing tools built on real copywriting frameworks

Guided Strategy Setup tailored to your voice, audience, and offer

Complete List Building Package with paid and organic trainings

Email Optimization Training to improve your results over time

Free support community to help you every step of the way

Launch Bonus: The Daily Sales Formula

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    Subscription (ongoing) ($27.00/mnth)$27.00/mo
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    Annual subscription (ongoing) ($197.00)$197.00/yr
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Julia Schürer


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Julia Schürer Marienstraße 10 88239 Wangen im Allgäu Germany

www.juliaschuerer.com


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